In the last edition we showed some examples of charts and tables in annual reports. As can be seen, the charts used by the companies don't facilitate the understanding of information and underlying text. It seems that annual reports are considered more as a medium for PR effects and for "book readers" than for fast and detailed information means.
Our new examples show that in other segments like communication and media this behavior prevails.
Annual Report 2019 NZZ Mediagruppe
Charts
Tables